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4 Rules to Finding the Best Web Development Agency

4 Rules to Finding the Best Web Development Agency

Having a great website goes a long way in building your brand credibility and trust. Whether you have an existing website or want to have a new one built, it is important to hire the right web development services company. Here are 4 rules you should follow when searching for the best agency for your website.

What happened with the see-now buy-now trend?

What happened with the see-now buy-now trend?

Several years after it was introduced by Burberry, see-now buy-now is still far from becoming an industry standard. Even though brands take other steps to offer more collections rather than just two a year, not all seem to see the benefits of this.

5 Tips to Advertise Your Textile Fabric Store

5 Tips to Advertise Your Textile Fabric Store

Is your men's textile fabric store in need of new business? Use these fabric store-specific tips to bring new customers into your store.

10 Ideas to Make Your e-shop More Attractive to Customers

10 Ideas to Make Your e-shop More Attractive to Customers

With advanced modern technology, one can simply operate a business online at the comfort of their own home. Are you seeking to venture into e-commerce? To succeed you have to generate traffic to your e-store. It's not as easy as it may sound, it’s time-consuming, frustrating and somehow difficult. However, below you will find easy ideas that will enable you to attract more clients

What could gift cards do for your business?

What could gift cards do for your business?

There are various ways in which you can a free gift card. You can have a friend or relative gift it to you for a special occasion. You can answer numerous surveys and also use apps that will enable you to get discounts on products in different stores and also online platforms.

5 Vital things to consider when choosing your business URL

5 Vital things to consider when choosing your business URL

No matter what your new website is about – whether it's breaking news in the tech industry, a fashion blog, or a hub for restaurant reviews in your city – selecting a good URL is often the key to increasing traffic to your domain. You'll have to be sure that the domain name you want is free and that you've snapped it up, which can be done via 1&1 IONOS, but before you do that, read these vital tips when choosing a business URL.

Why the Italian fashion factories go bankrupt?

Why the Italian fashion factories go bankrupt?

Read the conclusions made after a journalistic investigation.

How to Launch Your First Online Clothing Store in 4 Steps

How to Launch Your First Online Clothing Store in 4 Steps

If you are thinking of dipping your toe into the world of fashion, read these four steps to launching your first online clothing store.

Create Your Fashion Show Opener In Minutes

Create Your Fashion Show Opener In Minutes

There's only one chance to make a first impression, particularly if you're trying to create a fashion show opener in a matter of minutes. People usually know whether or not they like something within the first few seconds of your introduction.

Jobs in the Fashion Industry You Can Do from Home

Jobs in the Fashion Industry You Can Do from Home

If you love fashion, there probably was some point in time where you considered pursuing a career in the industry. It may appear as though there are only a couple of ways to enter the business – like becoming a designer, buyer, editor, stylist or photographer – however, these are just a small part of the field. In fact, few areas of the economy have as broad of a range of opportunities as the fashion industry has. 

Why Do People Buy Brand Clothes?

Why Do People Buy Brand Clothes?

Knowing consumer behaviour will help you offer the right products to the right customers.

An E-tailer Made the New York Fashion Week runway shoppable

An E-tailer Made the New York Fashion Week runway shoppable

Luxury retailer 11 Honor? made a debut at New York Fashion Week with a Shopify-powered catalog that allowed attendees to shop off the runway using QR codes.

4 Effective Marketing and Advertising Strategies for the Fashion Industry

4 Effective Marketing and Advertising Strategies for the Fashion Industry

Marketing and advertising are important elements of business regardless of the industry. But when it comes to the fashion industry where exposure and engagement are everything, the right marketing and advertising strategy can be catalytic.

Where to find free photos and images - Best 16 free photography websites

Where to find free photos and images - Best 16 free photography websites

We have selected the best sites where you can find thousands of free images quick and easy withouth wasting your time. In most cases images are available even without registration in the site.

4 Innovative Ways To Give Your Fashion Brand Marketing An Update

4 Innovative Ways To Give Your Fashion Brand Marketing An Update

Looking to kick off the new year with an impactful and exciting new marketing drive? There are a number of ways you can make sure your brand stands out from the crowd, but equally a number of easy mistakes to make. The key is finding a strategy that balances your resources with an initiative that has the realistic outcomes you want.

What stops people from online shopping?

What stops people from online shopping?

Online shopping continues an upward trend in Australia but the majority of shoppers ditch their cart at the online checkout, according to surprising new data from SAP. Research into stock availability, price comparisons and wish-list browsing keep many Aussies clicking, however 90% of all customers still prefer human contact.

Delivery and Returns - Festive Tips for the Fashion Industry

Delivery and Returns - Festive Tips for the Fashion Industry

The retail sector has endured an incredibly difficult 2018, with the rate of closures outstripping new openings on high streets nationwide. This trend has been particularly impactful for fashion brands, which are continuing to struggle against the backdrop of a strained economic climate.

How Custom T-Shirts Could Be the Marketing Boost Your Brand Needs

How Custom T-Shirts Could Be the Marketing Boost Your Brand Needs

If you’ve got any sort of brand or business attached to your name, odds are that you’ve already considered – and perhaps, at one point, even dismissed – the notion of putting your brand or logo on a T-shirt.

Freelance Fashion Design: Simple Solutions to Complex Problems (Apparelmark)

Freelance Fashion Design: Simple Solutions to Complex Problems (Apparelmark)

The company Apparelmark Inc. has developed a "full package" program that allows anyone who wants to start a fashion brand do so with relative ease, flexibility and affordability.

Rules That Every Fashion Brand Should Follow On Instagram

Rules That Every Fashion Brand Should Follow On Instagram

Social media was designed as a platform for public and collective interaction between individuals to share and receive information. Today, there are many social media applications and platforms available for all forms of interaction. Social media platforms can be differentiated with their type and use. For example, we have Facebook for chatting and keeping up with connections, LinkedIn for networking; Twitter and Tumbler for microblogging; Periscope, YouTube and Vimeo for video sharing; and Instagram, Snapchat, Pinterest for picture sharing.

Common functions you can get with Image Editing Apps

Common functions you can get with Image Editing Apps

Image editing involves modifying or altering images to achieve a desired quality or some required dimensions. Nowadays, there are numerous kinds of editors like raster graphic editors, and vector graphic editors. These tools allow you enhance, transform and manipulate images. Alternatively, you can use an app to edit your photos and achieve the same results that you would expect from a photo editor. Here are some of the common functions you get to use on a photo editing app.

Pro Tips for Landing Your Dream Job

Pro Tips for Landing Your Dream Job

Work makes up a huge portion of our lives, so it makes sense to do something you love. Finding your dream job isn’t always that easy, however, and the job market is competitive. So what's the best way to stand out to prospective employers? Whether you’re a recent graduate or a seasoned employee looking for your next career move, here are five pro tips to help you apply to, and land, your dream job.

How to Handle Trolls?

How to Handle Trolls?

If you have a comments section on your ecommerce site, or a social media presence, a troll will eventually plague you. While trolling can take a variety of forms, some arguably less offensive than others, knowing how to handle trolls can save you a lot of reputational damage. Your best tools in this regard are caution and common sense. Here’s how to deploy them.

Fashion Influencers - the victims of the Big Brands

Fashion Influencers - the victims of the Big Brands

Nowadays, the word Influencer is associated with a person who has the power to influence the decision of others to impulsively buy a product.

Why invest in a franchise instead of starting your own men’s suit business

Why invest in a franchise instead of starting your own men’s suit business

Opening a men’s suit business is largely considered a good entrepreneurial move. Clothiers make significant profits that allow them to establish a powerful brand and endorsing all kinds of products. Anyone who is a skilled fashion designer can open a suits store. Do you too want to start your own business?

Is the crisis in small shops in Italy an unstoppable trend?

Is the crisis in small shops in Italy an unstoppable trend?

In Italy in 5 years (between 2011 and 2016) 267,000 shops closed, on average 122 per day, according to today.it website. The economic crisis has hit mostly small and medium-sized businesses.

A Strategy for Success: How to Market Your New Retail Brand

A Strategy for Success: How to Market Your New Retail Brand

You will more than likely be up against much competition when launching a new retail company. With so many competitors in the market, you will want to do everything you can to attract customers and increase your brand visibility. Find out how to market your new retail brand.

5 Tips for the Success of Your Fashion Blog

5 Tips for the Success of Your Fashion Blog

A great thing about fashion is that it is naturally disparate. Conformity is rejected and doing things the same way is in direct contrast to the ethos of fashion. Fashion is about disrupting and advancing the understandings of style and beauty. Because of these things, there is infinite room for more voices in the discussion over all things fashion.

The Importance of Packaging

The Importance of Packaging

A product’s packaging communicates many things, from what the product can do for your customers to your company’s values. Some would argue that the packaging is as important as the product itself because it’s a crucial marketing and communication tool for your business. Start thinking about your brand packaging and consider these four factors.

Made in Italy - What does it mean

Made in Italy - What does it mean

Made in Italy is a merchandise mark indicating that a product is all planned, manufactured and packed in Italy. Made in Italy brand has been used since 1980 to indicate the international uniqueness of Italy in four traditional industries: fashion, food, furniture and mechanical engineering, in Italian also known as "Four A".

Start Your Fashion Blog Today in Four Easy Steps

Start Your Fashion Blog Today in Four Easy Steps

Fashion bloggers around the world have brought new voices to the rather traditional world of fashion journalism. Not only do they offer greater representation, but they also offer fresh perspectives and bring new ideas to the table. That’s why we still need more fashion bloggers. If you were interested in starting your own fashion blog, start today by following these four steps.

What is sublimation printing in fashion

What is sublimation printing in fashion

Dye-sublimation printing is a digital printing technology. It is used to print on polyester or other synthetic fabrics. Large format inkjet printers using specially formulated inks are used for printing on apparel, banners, table covers, id cards and flags.

Need For Buying Shop Fittings From Reputed Companies

Need For Buying Shop Fittings From Reputed Companies

Starting and running a retail store is not an easy affair. If things are not properly displayed and well stacked, then customers might not find them and so sales will not happen. Potential customers visiting your retail store need to be converted into actual buyers and for that all your saleable goods and products or brochures need to be adequately and systematically displayed to the targeted visitors to your shop.

3 tips to keep in mind when writing a good paper

3 tips to keep in mind when writing a good paper

The procedure of paper arranging and composing shouldn’t be a straightforward procedure, where each stage is done just once. It is regularly an iterative procedure i.e.: a procedure where prior stages are rehashed when they can be updated in the light of ensuing work.

112 Quotes about advertising, marketing, creativity and motivation

112 Quotes about advertising, marketing, creativity and motivation

Many great people have given us incredible insight on marketing, advertising, creativity and motivation. Their thoughts are so relevant today in the world of severe competition and so many channels people use, which make marketing very hard. For your inspiration, here are 112 great quotes from people that are well-known names on the subject. If you are too bored to read it, just think: Where do some of the most brilliant marketing minds get their inspiration? From other brilliant minds, of course.

How to write a good press release

How to write a good press release

A press release is defined as an official announcement, which is issued by an organization to the media. It is also called a “news release”, a “media release” or a “press statement”.

The 4 levels of the fashion industry

The 4 levels of the fashion industry

The fashion industry is devided into four levels - Primary, Secondary, Retail, and Auxiliary. They work independently and interdependently to serve the consumer.

The inverted pyramid template

The inverted pyramid template

The inverted pyramid is a common method for writing news stories used by journalists and other writers to illustrate how information should be prioritized and structured in a text. It requires the writer to rank the importance of information starting with the most important information first.

Writing for the web

Writing for the web

Web writing is different than writing for print. Web readers come from many different countries and they want information quickly. They also interact with the information and they do not read every word or necessarily scroll to the end of the article.

4 Ways to Succeed in the Fashion Industry

4 Ways to Succeed in the Fashion Industry

Whether you're interested in high fashion, retail, design, product-based or a sales consultant role in the fashion industry, there are several key components all successful entrepreneurs should possess. It doesn’t matter if you’re a first-time entrepreneur in the fashion industry or just an old dog wanting to learn some new tricks, these four tips are sure to give you a nudge in the right direction.

EMI Option Schemes: What Are They & How Do They Work?

EMI Option Schemes: What Are They & How Do They Work?

Any qualified company can set up an EMI scheme (Enterprise Management Incentive), allowing it to keep the same income tax or NIC charge, by granting shares to their employees. As a company, there is also a possibility to offer discounted shares to employees. These schemes allow companies to keep and reward their employees for their good work in participating in the company’s growth.

Made in Vicenza - promote your product in Italy

Made in Vicenza - promote your product in Italy

Made in Vicenza assists companies from Vicenza in the internationalization process. Founded in 1989, this structure is at the service of entrepreneurs and of all member companies of the Chamber of Commerce of Vicenza as well as to the entire territorial economic system. Made in Vicenza works in close synergy with the different Associations, Credit Institutions and all those dealing with the internationalization process in Vicenza and Province.

The future of clothing production

The future of clothing production

One of the projects that caught my attention at Munich Fabric Start was the MicroFactory at Keyhouse. Coordinated by the Deutsche Institute fur Textil- und Faserforschung (German Institute for Textile and Fibre Research), MicroFactory at Keyhouse demonstrated for the first time a fully networked and integrated production chain from the design stage through to the finished product. It illustrated the possibility for a swift reaction to market needs already from the first production batch.

Do you like free money? Top 18 crowdfunding websites for fundraising

Do you like free money? Top 18 crowdfunding websites for fundraising

Crowdfunding sites are the new online fashion. There are two models of crowdfunding - donation-based funding and investment crowdfunding.

How to Use Instagram on a Windows PC or Mac

How to Use Instagram on a Windows PC or Mac

The free Instagram application is designed for taking, editing and sharing images on mobile phones. If you have your photos on your PC it is probably inconvenient to you to upload them to your phone in order to share them on Instagram. At least for me it is very time consuming and that's why I searched for a solution to that.

Thinking about an accountant for your fashion business? Here are the top reasons to consider it

Thinking about an accountant for your fashion business? Here are the top reasons to consider it

You’d be hard pressed to find a business that doesn’t need an accountant simply because where there’s money involved there’s always need of someone that knows how to handle it. That’s where the accountant comes in and even in the fashion business, an accountant can be very useful.

Automatic heat sealing machine prevents buttons from falling off the garments

Automatic heat sealing machine prevents buttons from falling off the garments

Interview with Mark Gill from MMS U.K. - a company specialised in button attachment and security.

8 sales benefits to use SuitPack Tailored - the suit packing solution tailor-made for the menswear industry

8 sales benefits to use SuitPack Tailored - the suit packing solution tailor-made for the menswear industry

SuitPack Tailored removes risk of jacket and trousers falling off the hanger during transit. Suits arrive ready to be sold and ready to wear. No requirement to press or steam at any stage between manufacture and sale...

How to reduce costs for transportation of suits from the manufacturer to the customer

How to reduce costs for transportation of suits from the manufacturer to the customer

SuitPack Tailored is a single product that can be used to pack, receive and deliver a suit “ready to wear”. It has been developed to allow suit manufacturers, distributors and retailers to experience greater predictability and consistency in this process. SuitPack Tailored helps to reduce the costs for transportation of suits from the manufacturer to the customer.

Introducing the suit packing solution tailor-made for the menswear industry

Introducing the suit packing solution tailor-made for the menswear industry

SuitPack Tailored is set to become the new standard in suit packing for the menswear industry. Why is SuitPack Tailored the best solution for suit packing at the moment? SuitPack Tailored is light, simple, affordable, stylish, compactable, efficient, easy to carry and dependable.