About the Author
Lou Markovic
Lou is a French student in international trade with a passion for fashion. Her goal is to combine her business skills with her interest in creating a more ethical and sustainable fashion industry. She aspires to contribute to a sector where style goes hand in hand with social responsibility and environmental respect, shaping a future where fashion is both fair and sustainable.
Articles from Lou Markovic
Fast Fashion: Zara, Bershka, and the Giants Facing France’s New Law
Zara, Bershka, Pull&Bear — these brands under the Inditex group dominate the European fast fashion market. With collections refreshed every two weeks, they embody a business model based on speed, variety, and low prices. Yet behind this commercial success lies a heavy environmental and social cost.
Fast Fashion: The End of Impunity in France?
T-shirts for €2, dresses shipped in 48 hours from the other side of the world, hundreds of new items every day on apps like Shein or Temu. In recent years, ultra-fast fashion has taken over our closets and our buying habits. But at what cost? Behind this abundance lies one of the most polluting industries on the planet, built on human exploitation and the depletion of natural resources
Best Dresses at the 2025 Tony Awards Red Carpet
The 78th Annual Tony Awards took place on June 8, 2025, at Radio City Music Hall in NYC, delivering not only theatrical triumphs but also a dazzling display of red‑carpet fashion. From bold couture to elegant classics, these are the most unforgettable looks of the night:
DELIVER Europe Marks 10 Years with Keynote from Christiana Figueres and Premier Supply Chain Matchmaking
DELIVER Europe, the premier logistics event for retail and commerce, returns to Amsterdam on 4-5 June 2025, celebrating its landmark 10th anniversary with an exceptional lineup of speakers, exclusive matchmaking opportunities, and notable industry sponsors.
Robert Pattinson’s Fashion Style: Avant-Garde Elegance Meets Grunge Cool
Robert Pattinson is no stranger to transformation — whether he's playing a brooding vampire, a conflicted superhero, or a high-fashion muse, his style evolves with purpose. Far from conventional, his fashion is a fearless mix of classic tailoring, indie edge, and bold experimentation.
Cillian Murphy’s Fashion Style: Quiet Luxury Meets Sharp Precision
Irish actor Cillian Murphy is known for more than just his hypnotic screen presence — his fashion sense is equally captivating. With a wardrobe that exudes understated elegance, Murphy has mastered the art of minimalist sophistication both on screen and in real life.
Harry Jowsey’s Fashion Style: Effortless Cool Meets Red Carpet Edge
Reality TV star Harry Jowsey is more than just a headline-making heartthrob — he’s also a rising fashion personality. Known for his blend of laid-back streetwear and sharp formal looks, Jowsey’s style echoes his evolving personal life and public image.
Fast Fashion: France Leads the Way — Will Europe Follow?
At first glance, fast fashion seems appealing: cheap clothes, delivered in days, and endless new styles just a click away. But behind this apparent convenience lies a much darker reality: massive pollution, overproduction, poor labor conditions in low-wage countries, and widespread textile waste.
How to Optimize Your Business in 2025
In 2025, the world of online commerce and fashion is constantly evolving. To remain competitive, it is essential to adapt to new market trends, consumer expectations, and available digital tools. BGFashion.net offers valuable advice to help entrepreneurs leverage current trends and optimize their business. In this article, we will explore the main strategies and best practices to adopt in order to grow your business in 2025.